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Friday, July 16, 2010

Daria Werbowy in Oroton Spring/ Summer 2010 Campaign



Daria Werbowy
Photographed by David Mandelberg
Oroton Spring/ Summer 2010 Campaign
Fashion Gone Rogue
Watch the video for the campaign here.

It's amazing to see a model of Daria's calibre as the face of iconic Australian handbag and accessories luxe label, Oroton. The brand has been around since 1938 and has recently been revamped to appeal to the international market, as well as incorporating  fashion-forward designs. While I still find the bags a little too conservative or corporate-like for myself, I'm a big fan of Oroton's signature silk scarfs (they work well all year around) and their jewellery, particularly the leather cuffs. This campaign is my favourite yet, set in Palm Springs, and adopting neutral palette. Black accessories have been very popular for the last couple of seasons so it's nice to see a move back to neutrals and browns. My favourite look is the 2nd pic - I love the brown satchel, the shirt dress and the shoes. Unfortunately, only the bag will be available from Oroton :( Palm Springs, the golf and spa capital of the world, makes the perfect location for a photoshoot with it's uber cool retro architecture, turquoise water pools, desert inspired landscaping and clear blue skies. I hope to visit this amazing place one day!